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Two Things About You And Your Desk Workspace

Two Things About You And Your Desk Workspace

The messy desk will tell you, “You are creative, don’t clean me.” The organized desk will remark, “You are ready for action, don’t clutter me.” You can do both. Choose what works for you. Creative, operational, or both. Clutter or clean. …..the “messies” are...
Silver Bullet Marketing Wisdom

Silver Bullet Marketing Wisdom

  One of the great stories in marketing is about Bob Parsons and how GoDaddy became a household name. The big bet was a one shot deal, a TV ad on the biggest event, the Superbowl. But that is myth more than substance, as GoDaddy had developed a great business...
Reaching Your Customers’ Customer

Reaching Your Customers’ Customer

Drawing a picture of who your customer does business with is crucial to mounting any kind of marketing campaign to ensure messaging is on target.  The right message to the right crowd, at the right time.  The opportunity to help your client discover overlooked markets...
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